December 17, 2019
Being a business owner comes with many responsibilities. From hiring to finances, marketing, responding to customers, legal issues and everything in between. One thing that's often neglected in this process is the ecological footprint your business creates by simply existing. This is a responsibility not only shared by individuals, but businesses as well, and the bigger the business, the bigger the footprint.
Why does this matter? Why should businesses be more conscious about their plastic footprint? Because business owners are leaders, and influence not only their own employees, but customers, investors, and outsiders as well. One thing we've learned through Vera is that doing good is good for business. Offsetting the plastic footprint of your organization & employees should be like taxes, something you take seriously, but don't need to take on yourself.
In just a few clicks, your brand can become Vera-Certified and stop ocean plastic for as little as $6/employee/month — empowering everyone in your organization to easily offset their plastic footprint.
As a Vera-Certified brand, you'll prevent 500 plastic bottles (per employee) from entering our oceans every month. Alternatively, you also have the option of offsetting a custom amount of plastic bottles, which is great for brands who want to offset the same amount of plastic they use within their business.
Once you're certified, you'll get a branded profile page where you can track the impact you're making and easily share it with your team. Your profile page will accessible via our collective page for anyone in the world to see.
Recent studies show that 88% of millennials believe that their employers should combat environmental issues, and that 67% of employees prefer to work for companies that are socially responsible. By turning your business into a climate-positive workforce, you advocate a better Earth, and a better workplace.